I love this town. Thirty years ago, my wife and I moved here along with our 1-year-old and somehow landed on the front page of the Pacifica Tribune as examples of “The New Pacificans.”
We raised the kids here, got involved in the schools, youth soccer, beach cleanups, innumerable political campaigns, fundraisers, Earth Days, Fog Fests, etc. All the while, the Tribune served as a chronicle and link to our friends and community, and I looked forward to seeing my sons’ soccer teams results and pictures, keeping up on City Council meetings, checking out the letters to the editor (did they print mine?) and generally finding out what was happening and how I might get involved.
But local newspapers fell on hard times, and the Tribune began to fade: less content, less local news. It became less representative of the community that I experienced living here. Just about everyone I knew was unhappy with it and began canceling their subscriptions, resigning themselves to a future with no real local journalism. I was feeling the same way.
But then I got an issue of what was then known as Pacifica magazine and was delighted with its content and quality. I subscribed to the Half Moon Bay Review, publishers of the magazine (now called On the Coastside), and saw the kind of local paper that I wanted for Pacifica. So instead of continuing to complain, I took a step to see if the Half Moon Bay folks could buy the Tribune, convening a meeting with trusted friends and the staff of the Review. It seemed a little crazy given the state of local newspapers, but what was there to lose?
And it worked, thanks to the generous investment of Peter Loeb and the support of a number of other people. My friends are thrilled, sending me emails of congratulations and it feels great. We’ve got the opportunity to make the new Tribune into a real asset to our wonderful community, and I’m looking forward to it. I hope everyone gets on board.
You never know until you try.
Peter Shoemaker is a Pacifica resident.